Founded in 1989 by Michael McGinley, RIVERS WEST produces premium clothing for the outdoor enthusiast. Specializing in waterproof outerwear for hunters and anglers, the Seattle-based firm is best known as the originator of 100% waterproof fleece. The Original Waterproof Fleece debuted in 2001 to rave reviews. Awarded runner up to the Brand New Award at ISPO in 2002, back-to-back winners of the prestigious “Best of the Best” Award from Field & Stream Magazine in 2006 and 2007, the company’s president and founder was even named one of the 25 people who have changed the face of hunting and fishing by Outdoor Life. In 2013, RIVERS WEST reinvented the category by debuting its Advanced Waterproof Fleece ~ a 100% genuine fleece with a waterproof/breathable membrane and full seam-seal technology. With 3 distinct weights, this new offering represents another breakthrough in fabric technology. Brand categories include hunting, fishing, general outerwear, women’s, concealed carry, pets, head wear, and accessories.