More than 85 years ago, a man named Fred Bear decided to follow his passion and start an archery company. He believed the finest trophies are not always in the harvests, but in the memories of fellowship and the great outdoors. At Bear Archery, we promise to never forget the principles our brands were founded on - to create utterly reliable, intensely lethal archery equipment, capable of delivering the ultimate archery experience. We are Bear Archery. This is The Fred Bear Way.
Fred Bear started Bear Archery back in 1933 with the goal of making archery accessible to everyone. He was a man devoted to the outdoors that had a respect for nature and all things wild. He believed the bow and arrow were the history of mankind and that by immersing yourself in the outdoors made you a better human being.